Abstract:Since 2020, "real 3 d China" construction has started in all provinces. Small area of a single scene of 3 d modeling of real changes from regional to global real 3D modeling has become the norm, and small area caused by quantitative modeling easy uncaredfor technical problems is also growing, such as 3D model results color imbalance problem. Due to the influence of many factors, such as acquisition equipment, weather conditions, landforms and aerial photography, the overall visual effects of regional 3D models are often different. Taking the real scene 3D modeling project in the main urban area of Jining city as an example, technical method of realizing the color balance of the real scene 3D model results at the regional level has been studied. It is showed that the method based on model texture map color equalization can effectively improve the overall visual effect of the model results, and the efficiency of the method is increased by 9 times compared with the model color equalization method based on original image preprocessing.